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imPress Press-On Manicure

A tremendous breakout product for Kiss Products under the Broadway Nail brand. This is marketed in major chains worldwide and also supported by a multi-million dollar T.V. ad campaign with spokesperson Nicole Scherzinger.

Much thought went into the packaging of this product. A PET box was chosen to house the unique primary packaging shape. This gave an unobtrusive feel that draws attention to the bottle and most of all, the nails.

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